Gaining Competitive Advantage – Anoop Bishnoi

-

 Competition is good for a business because it pushes you to innovate and stay ahead of others. However, sometimes it can be a little intimidating. Business rivalry can be fierce, especially in fast-paced markets where customers frequently switch to try/test various products. Every market has competition, but smarter businesses mitigate the impact of competitors to increase market share. How do they accomplish this?


Read on for some real-world advice, as we recently spoke with one of the well-known and experienced entrepreneurs who has been in the market for years, Anoop Bishnoi. Here’s what Anoop has to say about it, “ First thing’s first, it’s one’s perspective. Whether they see their competition as an impediment or an opportunity, I believe it’s the latter. One should not completely disregard competition, the most important battle is what happens inside your mind, as most businesses fail not because of competition, but because they have lost the will to fight and compete. How can you survive this? Work smarter and utilize the distinct talents of team members to create a business that your competitors would be afraid to challenge. You should make it your mission to be recognized as the foremost authority in your field, keep an eye on the competition. Learn actively how they manage their knowledge and resources and apply them as and when needed. You can even form alliances with like-minded ventures. But also remember that rather than focusing on outperforming your competition, spend time making your own business better and efficient. Invest in becoming a customer-centric organization, differentiate your offerings in order to provide tremendous value to the users you serve, this will increase customer loyalty. Invest in taking full advantage of available opportunities when competing companies are targeting the same market of buyers.”

It’s needless to say that businesses that plan for the future fare better than those that do not. Keep up with industry developments, consumer trends, and new technological investments. Have a solid vision about where you want to be in the next 1 to 3 years. Other businesses will constantly be improving their offerings, if you want to stay one step ahead of the competition, you must do the same and more.

Location: India

Comments

Post a Comment

Popular posts from this blog

Towards Gender Equality in Education - Anoop Singh Bishnoi

-
Image
While the number of illiterate youth has decreased from 170 million to 115 million, nonetheless, the gender gap in literacy rates has remained relatively stable. For example, India has a significant gender disparity. Approximately 75% of Indian men have at least a basic level of literacy, while 51% of Indian women are literate. Some of the findings of a survey conducted among teachers, parents, and students to understand their perceptions and attitudes towards gender in the education space were as follows: most parents believe that nurturing and caring for children are basic responsibilities of women. Most parents believe that women tolerate violence for the sake of the family, and they point to symbols of sacrifice and compassion as evidence. According to 34% of parents, the main cause of sexual abuse is girls’ behavior and sartorial style. Around 40% of teachers also stated that they assign decoration tasks to girls and tangible physical tasks to boys. To address a deeply embedded
Read more

Does CUET reduce Students’ pressure-A Bane or Beacon for Students

-
Image
Last year, the Union government announced that all admissions to Central Universities for undergraduate courses would be decided by a Common University Entrance Test (CUET). The CUET’s goals are admirable, and it is likely that this will change the education landscape in a few years. After all, unreasonable high school cutoffs are a legitimate concern, and the CUET may, in the long run, level the playing field for students across the country. However, there are more arguments against the common entrance exam than for it. The concept of bringing uniformity to the admissions process via a centralized exam is not novel. In 2010, the Central University CET was used for admission to 1,500 seats in seven new Central universities. By 2020, the entrance examination had grown to include 14 new central universities and four state universities. The real question here is whether the Common Entrance Test is more discriminatory than the previous method of admitting students based on their performanc
Read more

To Stay Safe Online – Tips for Teens

-
Image
Children today are safer than ever before in a variety of ways. Better public safety, less “stranger danger,” and more logic however the twenty-first century brings new challenges to child safety, particularly when considering the digital environment. Children are voracious consumers of digital technologies. Despite all of the opportunities provided by the digital world, such as playing, learning, and socializing, digital engagement poses risks to children’s safety that can have real-world consequences. Many risks in the digital world are analogous to those in the physical world. Bullies can reach their victims online just as easily as they can in the schoolyard. Children can be exposed to hate speech and racism through the virtual games they play, videos they watch, and communication apps they use. Some risks, however, are more specific to the digital environment, such as sending or receiving sexually explicit messages online, or the use and misuse of children’s data. Pop-ups in app
Read more