Anoop Bishnoi - Entrepreneur - Promoter at Bisco Ltd

To stay afloat and push the growth of their brand, businesses must cultivate a loyal customer base. We can’t overstate the importance of customer loyalty, especially now, during the COVID-19 pandemic, when consumers are extremely concerned about their budgets and expenditure. As a business owner, you need to understand and remember that your customers are the reason for your success, in fact even for your existence. That is why it is critical to keep them in mind at all times. The needs of your customers should be at the forefront at every step. How can one promote customer loyalty? To get this answer, we talked to Anoop Bishnoi , a well-established and experienced entrepreneur and business mentor, and here’s what he said, “ Unsurprisingly, the quality of products and services is the most important factor in customer loyalty. But for customer retention, you need to engage with them, as an individual as well as a brand. Focus on personal conversations, not just formal communication. Y

We are all aware that the year 2020 presented the world with several entrepreneurial challenges. You’ve probably read a lot of articles about what you need to do if you want to be a successful entrepreneur. For this article we reached out to one of the most hardworking and well-experienced entrepreneurs we know, Anoop Bishnoi , and asked him to tell us about the most common mistakes one makes as a business owner, so you can avoid and learn from them when you start your own businesses. Here's what Anoop said, “Too many businesses usually start unplanned, and as the saying goes... Failing to plan is essentially planning to fail. The key is to organize, so map out a basic plan even if it’s just a page long. Always keep in mind that you are not alone, analyze the market and determine who your competitors are. It is critical to have a customer-first mindset when one is developing their product and determining their business model. The best that you can do to sustain your business in the

 If your business plan does not include stress management, you must be unaware of what you’re getting yourself into. It appears that stress is unavoidable when embarking on an entrepreneurial venture, especially if it’s your own business. You’ll tend to have a lot on your plate, and it stands to reason that all of those responsibilities can take a toll on your mental health. Knowing what exactly stresses you out can help you determine what you should do to relieve that stress. However, most of the time it’s a combination of factors, some of which you may be unaware of. So what are some tips to effectively manage stress and keep moving forward? We asked the well-experienced entrepreneur, Anoop Bishnoi, and here’s what he said, “First things first, never let perfectionism hold you back, your goal should be progress. Of course, one should give it their all, but it’s important to have a perspective and to determine what is important and what is not. One should focus their energy on the r